Of course, everyone and their momma’s got a blog now, but Sina.com has made it somewhat more official by opening a series of blogs just for the members of the Film Critics Association. It makes it easier to find the work of some of China’s more well-known film critics. The blogs are young, you’ll find at most a few posts, but it’s at least a place you can go to find some interesting opinions and reflections on the state of Chinese cinema as well as the biz. Take Zhang Baiqing’s blog, where he discusses the importance of the audience to the film or Yang Yuanying’s comments on recent Chinese attempts at big-budget commercial films from Zhang Yimou and Feng Xiaogang. There are a total of thirty prominent film critics’ blogs featured here.