Tradeshows are big business in China and here in Shanghai there is at least one trade show per year per industry, regardless of how obscure it maybe. However, the one tradeshow that is sure to catch people’s attention and make Bund partygoers salivate next weekend is this one.
The Millionaire Fair (read our previous posts here, here, here and here) is an international tradeshow for the luxury products and services industries, across a wide range of sectors from all around the world. The annual event, now in its second year here at the Shanghai Exhibition Centre, will feature high-end luxury companies exhibiting everything from sports cars, fine food, jewellery, haute-couture and even pedigree dogs.
Kicking off with a "celebrity-studded", champagne flowing, red carpet opening on June 1st and a gala party on the 2nd, it is sure to be paparazzi feeding frenzy. Attendance to these two parties is by invitation only, but the exhibition itself will be open to the general public during the day on both the 2nd and the 3rd. That is if you shell out RMB600 for a ticket. If you find that too expensive we suggest you not attend in case you are prone to fits of rage once you see how much some of the products on exhibition cost. Unless of course you can convince your boss to foot the bill, reasoning that it would be a perfect opportunity to network.
Tickets can be purchased online from their site here.



Probably the most pretentious thing I've ever seen. Welcome to Shanghai of the future, where you can hang out with all the pricks that try to run you over on Huaihai Road.
This is just where western luxury firms pick-pocket spendthrift Chinese of their ill gotten gains.
If I had a ticket, but I would definitely "come heavy."