We want some of whatever this guy is smoking:
“Haibao is a jolly, confident and cute kid,” said Shao Longtu, 62, CEO of the Jiumuchuansheng advertising company and head of the mascot design team.
“Using a human being as a mascot reflects the spirit of human-orientation, while the color blue stands for water, sea, the Earth, life, dreams, the future and technology,” Shao said. …
“The mascot is a perfect match for the emblem. It also deepens the Expo theme ‘Better city, better life’,” Shao said.
Also, Haibao stamps and merch are available for
mocking purchase starting today. The perfect holiday gift for the relatives you hate!
Image and story from Shanghai Daily.
Also on Shanghaiist
Shanghai World Expo mascot unveiled!