Remember that really lavish art deco living room set you bought? The one imported all the way from Italy? Yeah, turns out there’s a good chance it wasn’t actually made in Italy, and probably came from a warehouse just down the street. CCTV recently reported that Davinci, a furniture manufacturer whose products are all listed as being “Made in Italy”, have in fact been producing their products in China and then sending them back to Italy, only to then import them back into the China in order to obtain an ‘import certificate’.
Davinci has 3 outlets in Shanghai, each advertising their furniture as “made of high-class pollution-free wood material…. a very rare wood found only in a small Italian town.” However, a manufacturer called Jinfenghuang in Shenzhen admitted not only to creating Davinci’s furniture, but also being explicitly told to use lower quality materials.
One customer surnamed Tang had this to say:
[I] had bought about 40 pieces of furniture from the company, valued at more than 2.8 million yuan (US$700,000). The furniture gave out a strong chemical smell, and the size of a single bed, which cost 100,000 yuan, was 30 centimeters shorter than advertised…. the company told [me] the size difference was because of “the standard difference between China and Italy…..[when she] sent the furniture to the country’s furniture inspection center for tests, it found that a television set cabinet was made from high density boards instead of solid wood.
You can view this Made in Italy by way of Shenzhen furniture at three different Shanghai Davinci locations:
1. No. 3 Zhongshan Dong Yi Lu (中山东一路3号)
2. No. 433 Yan’An Xi Lu (延安西路443号)
3. No. 1174 Huaihai Zhong Lu (淮海中路1174号)
By Patrick Keefe