Shanghai citizens can now order delivery from Dianping, the most popular food review site in China (aka the site that if you expats understood, you could cut out pompous food critic middlemen like yours truly and find the best eats yourselves). For some reason it’s labeled “takeaway,” under the English translation, but it’s delivery. Technode reports:
Dianping, the China’s leading ratings and reviews service, rolls out food delivery service in Shanghai after one month of beta testing. It covers more than 3000 restaurants in the city. Users can choose dishes on its website or through mobile apps. The updated Android app is live now while the iOS version is waiting for approval.
And from the looks of it, Dianping’s latest move could make other food ordering sites obsolete. Techinasia reports:
China has dozens of online food delivery services, but a site as popular as Dianping has the potential to wipe them all out. The company’s Q3 2013 report stated it had 75 million monthly active users reading 28 million reviews of six million merchants across 2,300 cities. 70 percent of its traffic came from mobile devices.
Besides food, the website has also expanded into weddings and hotels, among other verticals. Technode says Dianping wants to be China’s TripAdvisor. Later this year, Dianping also wants to expand its group-buying services to third- and fourth-tier cities. Its biggest competitors in that space are Meituan, Alibaba-owned Juhuasuan, and Baidu-backed Nuomi. In Q1 last year, China’s daily deals market generated $1.7 billion in revenue.
We expect Dianping will roll out food delivery in more cities, but the company did not give a timeline.
Hopefully this means I can now get yak penis, cobra hot pot, and other delicacies I’m usually forced to track down, delivered right to my door!
Here’s a great guide to using Dianping for expats by Life on Nanchang Lu.
Benjamin Cost is Shanghaiist’s Food Editor. Email tips, recommendations, and news updates on Shanghai’s dining scene to [email protected].