This past week, dozens of foreign and Chinese bikini models were hired to serve drinks and snacks to new customers turning up at the grand opening of a shopping plaza in Henan.
The girls strolled through the crowds, dispensing drinks, fruit and cakes to visitors according to NetEase.
Chinese developers have shown themselves to be rather inventive at coming up with promotions to entice customers to their latest ventures. For example, last year in Guangxi a developer gave away 1000 live chickens, attracting huge crowds who made off with the animals in under 15 minutes.
In April of this year, a Chongqing developer struck upon the idea of hiring out foreigners to help drum up business for his property portfolio.
By Lucy Liu
[Images via NetEase]