For deliveries of 100 baozis or more, a shop owner in Chengdu will be personally making the deliveries himself, behind the wheel of a Lamborghini no less.
It might not come as a surprise to you that this laoban hasn’t been in the baozi business for too long, he just opened up his first shop on Wednesday. Before that, he ran bars.
Apparently, he picked up some marketing tricks while in the beverage service industry, one of which seems to be that lavish luxury cars will prove the trustworthiness of his brand.
Of course, we know that the true key to success for any steamed bun shop is getting the Chinese President to come by completely unannounced. Personally, we don’t think Xi Dada will be too impressed with Lamborghini deliveries.
He’s always been more of a Hongqi kind of guy.
By Pinky Latt
[Images via Sina]