A struggling Shaanxi amusement park came up with an outside of the box idea to help its floundering weekday attendance numbers, offering up entry free of charge to the public on Monday.
Of course, the idea worked like a charm. See for yourself:
According to Sina, 5,000 visitors crowded in front of the ticket offices at Lewa Adventure Park outside of Xianyang city yesterday to get their free ticket to “fun.” In case you didn’t know, people tend to go a bit nuts for free stuff.
We can only hope that after the initial hype dies away, Shanghai Disneyland will also try this same genius marketing tactic.
[Images via Sina]