In high school, many of us were stuck working crappy part-time jobs. Who knew that we could have been making serious bank giving Chinese babies reasonable names instead?
16-year-old Beau Jessup said that her ingenious business idea was inspired by a family trip to China. While out at a meal with friends, she was asked to come up with an English name for a newborn baby. Initially, Jessup didn’t feel qualified to make such a monumental decision. Then, she heard some of the names that Chinese parents were coming up with.
“I once heard of someone called Gandalf and another called Cinderella,” she says.
Determined to save Chinese children from a lifetime of embarrassment, once she got back to the UK, Jessup launched her website, specialname.cn.
On the website, Chinese parents choose the gender of their baby. They are then given a list of 12 personality traits and told to choose 5 of them that they hope their kid will grow up to have. Afterward, Jessup sends them a list of three names that would fit their child and the parents get to choose which one they like best. Each name comes with a certificate, detailing its meaning, as well as a famous namesake. The whole thing costs 68 RMB.
So far, Jessup’s website claims that she has named just under 235,000 Chinese babies. Doing the math, that would mean she has banked around 15,980,000 RMB (£1,800,000). However, Gloucestershire Live reports that she has made just £48,000 (430,000 RMB) from her business. Obviously, she needs to hire an accountant.
Actually, Jessup isn’t the first foreigner to come up with this goldmine of an idea. Last year, a 25-year-old American also launched a website to help Chinese people find a more “normal” English name that instantly became a hit, gaining over 2,000 page views a day.
But apparently, baby names is where the real money is at.