Earlier this week, the venerable New York Times published a story about this new fad. Dunno if you’ve heard of it. It’s called “bubble tea.”
The story, which informed readers about this “exotic” beverage from the “Far East” that was full of “blobs,” was originally titled: “The Blobs in Your Tea? They’re Supposed to Be There,” but was later changed to the only slightly less bizarre “Bubble Tea, Long a Niche Favorite, Goes Mainstream in the U.S.” after provoking ridicule from readers.
Of course, bubble tea, which originated in Taiwan, has been “mainstream” in the US for quite some time now, prompting the Times to change its headline again to the dull: “Bubble Tea Purveyors Continue to Grow Along With Drink’s Popularity.” Meanwhile, the content of the article was slightly revised:
— ErikWemple (@ErikWemple) August 17, 2017
In addition, the paper has also published a separate editorial mea culpa, admitting that the story was a mistake from the start:
In retrospect, we wish we had approached the topic differently (if at all). There may be a story in the expansion of bubble tea businesses in the United States, but there is no denying the drink has been around for quite a while. And we regret the impression left by some of the original language in the article, which we have revised in light of the concerns.
Regret or not. The article certainly has left an impression.
That's it. asians are taking back bubble tea yall arent allowed to have it anymore https://t.co/UC4f3iSfhE
— Izzy Humair (@izzyhumair) August 18, 2017
Seriously? New York Times article on bubble tea like it's 1999. https://t.co/i9nmIKuMnh
— Angry Asian Man (@angryasianman) August 17, 2017
NYT Dec 2016: Bubble tea is "so 2002"
NYT Aug 2017: Bubble tea "goes mainstream" pic.twitter.com/dc0d6K2skO
— Michelle Ye Hee Lee (@myhlee) August 17, 2017
have y'all heard about this niche pic.twitter.com/odLiytUTgC
— Wilfred Chan (@wilfredchan) August 17, 2017
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