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Results tagged “advertising”
Spotted in Shanghai: Stylish new Coke ad created by HK design student

Spotted in Shanghai: Stylish new Coke ad created by HK design student

This eye-catching new Coca-Cola advert was designed not by a team of sexist men in fantastic suits whilst drinking scotch and patronising women, but by a student in Hong Kong. Featuring a Coke bottle being passed between two hands in the shape of the brand's Dynamic Ribbon Device™, the design can now be seen all around Shanghai. more ›

Watch: Selling fast food in China

A short documentary set in Shanghai has been selected for several festivals. Named 'Sunshine', the short offers a fleeting glimpse of the relatively young Chinese advertising industry and, perhaps more interestingly, John Benet, a jaded American advertiser seemingly trying to justify his career choice. more ›

Watch: European Commission's racist Street Fighter ad

Watch: European Commission's racist Street Fighter ad

A newly banned ad from the European Commission titled "Growing Together" managed to ruffle a few feathers, due to its arguably racist portrayal of the national identities of China, India and Brazil as fearsome martial arts warriors surrounding a lovely-cheekboned white lady in peril (her imagined capture would result in the colonization of her discount bargain events and universities, presumably) who looks like a shanzhai Uma Thurman from Kill Bill (thanks Bruce!). more ›

Watch: Creepy, racist Superbowl ad by Rep. Peter Hoekstra

Watch: Creepy, racist Superbowl ad by Rep. Peter Hoekstra

Republican Peter Hoekstra who's campaigning for a seat in the US Senate in Michigan has run a creepy, racist Super Bowl ad against his Democratic challenger Debbie Stabenow to insinuate that she's actually working to help the Chinese: more ›

Watch: The weird orgasmic blue octopus ads enraging families on the metro

Combining half-naked girls with winks and sexual innuendo is nothing new to advertising, but this week 2345.com took that classic combo one step further. As a result, their sexy ad segments currently screening on Shanghai metro and bus TVs are causing quite a tizzy among parents and less-than-amused passengers. more ›

Taiwan court rules out defamation after man sues massage parlour boss for using his image in gay mag

Here's yet another prime example of how Taiwan is light years ahead of the rest of Asia: A court has ruled against an employee of a gay massage parlour who sued his boss for defamation after he used his image in an advertisement placed on a gay magazine. The judge's rationale? The assertion that someone's gay is no longer defamatory today. more ›

Cut-in ads during soap operas banned by SARFT?

Cut-in ads during soap operas banned by SARFT?

The State Administration of Radio Film and Television (SARFT) may move to ban all cut-in advertisements during soap operas on all TV channels, including CCTV. more ›

Watch: New Yorkers have no clue what Xinhua's selling

Xinhua News Agency recently blew big money on ads in New York City's Time Square, but apparently people still have no idea what it is they sell. more ›

Watch: Han Han's new Nescafé commercial

Watch: Han Han's new Nescafé commercial

In a new campaign for super-hip Nescafé, edgy it-boy Han Han hits the road in his bad-ass motorbike, searching for stories that inspire him: watching paraplegic racers, hitting on cute buskers, and helping build pretty autumnal-looking rural schools. more ›

Presidents Hu Jintao and Obama make out in new Benetton ad campaign

Presidents Hu Jintao and Obama make out in new Benetton ad campaign
      

Clothing company Benetton has done it again with yet another unorthodox ad campaign. In its latest UNHATE series, president Hu Jintao locks lips with Barack Obama in a photoshopped image. more ›

Watch: Time for Taiwan - My Beautiful Island

Watch: Time for Taiwan - My Beautiful Island

Taiwan's Tourism Bureau has launched a new international marketing campaign that aims to lure more travellers to the island even as it attracted a record number of visitors last year. The full 16 minute film, "Time for Taiwan - My Beautiful Island" aims to showcase all of the island's culture and natural beauty and is targeted at four main categories of travellers -- backpackers, women, families and elderly couples. Since it was launched about a month ago, the video has been seen close to half a million times on Youtube. The masterminds behind the film, Johnason Lo and Michael Fimognari, were tasked with breaking the mould of conventional marketing campaigns employed by other tourism bureaus, and we think to a large extent, they have succeeded in what they set out to do. more ›

Touchmedia WOW fitness lady identity revealed!

Touchmedia WOW fitness lady identity revealed!

Remember all that speculation over the WOW fitness lady teaching us how to keep it loose in a Shanghai taxi? Well the mystery is finally solved! Both City Weekend and China Daily ran interviews with her this week, only a few days before her stint as wacky aerobics guru comes to an end. And as it turns out, aside from the occasional push ups session at the airport, she's surprisingly normal. more ›

Watch: Huawei's lame ad for its all-new MediaPad

Watch: Huawei's lame ad for its all-new MediaPad

We have no idea how Chinese telecoms giant Huawei intends to conquer the world with this new advertisement, but from the looks of it, they really might as well rename their new tablet LamePad. Fortunately for them, though, they had the intelligence not to go down the way of Acer's by going head on with the iPad. It would have been a complete disaster: more ›

Acer asks: Why the hell would you want an iPad?

Acer asks: Why the hell would you want an iPad?

With no open operating system, no high resolution display, no Dolby Surround Sound, no Flash, no microSD, no USB port, why the hell would you want an iPad? That's the question Taiwanese electronics giant Acer is asking consumers in a campaign for its newly released tablet, the Iconia Tab A500 -- which we're happy to report is quite a decent tablet after we tried it hands-on at a store recently at MetroCity. The below ad, from Taiwan, features two men in a , or crosstalk, trying to convince you that Acer is the better choice. more ›

Giant Louis Vuitton suitcase ad to be demolished?

Giant Louis Vuitton suitcase ad to be demolished?

Large-scale advertising enthusiasts and Louis Vuitton dons, you should be sitting down for this: "The landmark Louis Vuitton 'suitcase' on Nanjing Road W. may be demolished within a week in a government crackdown on advertising sites launched yesterday. The distinctive advertising box was built during the World Expo last year around the Plaza 66 shopping mall to conceal renovation work. The regulations say that advertising facilities hanging on a building's outer walls must be no more than 9 meters high and 0.5 meters thick and must not endanger pedestrians. However, the LV suitcase - as well as other advertising boxes currently being built - is more than 20 meters high and 4 meters thick." [Shanghai Daily] more ›

Man blows 150,000RMB on billboard to seek justice for wife who died in childbirth

Man blows 150,000RMB on billboard to seek justice for wife who died in childbirth

See that billboard on the right? It reads "Qingming condolences to my lost wife Gao Dezhen, who passed away during labor at the No. 2 Affiliated Hospital of West China Hospital on February 18, 2011." more ›

Ad of the Week: Subaru pisses off China with image of feminised Mao

Ad of the Week: Subaru pisses off China with image of feminised Mao

Remember that 2008 ad by Citroen featuring a scowling Chairman Mao? This time, yet another carmaker in another country has done it again. In a new ad for its Trezia model, Subaru Italy has used a feminised image of Chairman Mao to sell the car, which promises “a high driving position and superior internal space worthy of a revolution”. Needless to say, the Chinese aren't happy. In fact, they're so unhappy that the potential deal between Subaru and Chery to manufacture the Forrester here may be called off.
more ›

EF wants you to learn Chinese in Beijing

EF wants you to learn Chinese in Beijing

Well, here's something we didn't know: Education First (EF), better known through their subsidiary English First here in mainland China, is also in the Chinese language business. And they want you to learn the language with them in Beijing. Check out this nice little commercial created for them by the Stockhom-based production house Camp David. more ›

Video: Tencent/QQ commercial resonates with overseas Chinese

Video: Tencent/QQ commercial resonates with overseas Chinese

Tencent aired this commercial during the CCTV Gala last week, the most expensive air time on Chinese television. It resonated with the thousands of Chinese working and studying abroad, and probably with anybody else who's ever felt that thousands of miles can sometimes bring you closer to the ones you love. more ›

Exposed: The ad agency responsible for the Groupon Super Bowl tragicomedy

Exposed: The ad agency responsible for the Groupon Super Bowl tragicomedy

As the blame game begins in the next episode of the Groupon Super Bowl tragicomedy, all eyes are now transfixed on the ad agency that singlehandedly created the catastrophe: Crispin, Porter + Bogusky. The 1,000 strong agency has offices in the US, Canada and Europe, but no presence in Asia, which kinda shows. more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

Shanghaiist: Thank you to our advertisers

Shanghaiist: Thank you to our advertisers

Our wonderful sponsors help keep stories on our website and food on our plates. Let's give them some love, shall we? more ›

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