From Shanghai Scrap comes a very interesting article about the NFL's attempts to break into China. Most Americans don't understand that the entire rest of the world doesn't understand something as quintessentially American as football. But if you think about it, how would you translate something as esoteric as the "Wildcat" offense to a Chinese audience? These are the sort of questions that NFL China has to grapple with in their attempts to build up public interest in the sport on the mainland. more ›

What do the NFL, small Chinese children, and a Taiwanese rock band have in common? Absolutely nothing, until the NFL decided to embark on its latest effort to make professional American football popular in China. more ›