Li Ning, the Chinese sportswear company named after (and founded by) the famous Chinese Olympic athlete, was recently featured in a Beijing Review article about the steps it's taken to open up a market in the U.S. According to the piece, Li Ning is using "exotic oriental elements" to attract buyers and entice trendsetters. How interesting! Maybe that explains Baron Davis using his NBA moves to baffle locals last summer.
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Results tagged “oldcity”
Li Ning in the USA = Baron Davis in Shanghai
Restoring Shanghai to the days when one could 'holla back'
We at Shanghaiist know that you have felt something amiss in Shanghai since you arrived, whether you were born here or the day you stepped off the plane. A nagging feeling tugging gently on your consciousness -- a feeling that there is more to this great city than meets the eye.
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