fter failing to meet targets, employees at one wedding photo studio in Ganzhou, Jiangxi province were told that it was okay and that their boss was confident they would perform better in the future… no, not really.
Instead, the workers were made to eat bitter gourd and raw eggs as seen in leaked video of one female employee kneeling down and appearing to throw up on the floor.
After being exposed, the studio has been unrepentant regarding its methods, explaining that if they did not meet targets, workers were asked to come in on holidays for “company education,” but that they could instead choose to choke down some bitter gourd or raw egg.
To justify this approach, the company cited the Chinese proverb “good medicine tastes bitter” (良药苦口).
They are far from the first Chinese company to literally force workers to “eat bitter” (吃苦) for not living up to expectations. Other punishments have included being made to crawl through the streets, drink toilet water, and be spanked on stage.