Founded in 2005, Shanghaiist has emerged as one of the most popular English-language websites about China, covering local news, events, food, and entertainment for a diverse audience of young and affluent urbanites.
Driven entirely by word-of-mouth, Shanghaiist has grown steadily year on year to reach more than 3 million unique visitors and 6 million pageviews each month across all of our digital properties.
Please use our email [email protected] to reach out for advertising queries.
A MASSIVE AUDIENCE
Shanghaiist reaches 2 million unique visitors and receives more than 5 million pageviews across all our digital assets every month.
- 52% male | 48% female
- 65% foreign | 35% local
WHO OUR READERS ARE
An urbane, sophisticated and diverse readership
- Creative professionals
- Senior managers
- Upwardly mobile locals
- Chinese students and expats abroad
- Students & interns
- Expat moms
AN ACTIVE, ENGAGED FANBASE
- 6.3 million fans on Facebook
- 230,000 on Twitter
- 60,000 on Instagram
- 56,000 on WeChat
OUR ROOTS IN THE COMMUNITY
Shanghaiist owns and operates more than 80 WeChat groups connecting and servicing different sub communities: eg., French and German speakers, parents in Shanghai, fitness lovers, exchange students, F&B professionals, internship seekers, apartment hunters, etc.
These assets are vehicles through which we can seed messages in targeted communities on your behalf, and play advocate for your brand, product or service.